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More than 125,000 heat pumps were sold last year
The government’s Warm Homes Plan should continue to help
However, sales growth is below where it needs to be to hit 450,000 a year target
The HPA said that 125,037 heat pumps were sold last year, a massive 27% increase on 2024, with all types seeing growth. There was a 26% rise in air-to-water heat pumps, a 32% bump in ground and water-source heat pumps and a leap of 32% in sales of domestic how water heat pumps.
Heat pump sales have boomed in recent years. Credit: Heat Pump Association
However, the truth is that while there has been a big jump in sales, the year-on-year growth is actually slowing and quite a bit behind the rate needed for the government to hit its target of installing 450,000 heat pumps a year by 2030. To reach that number, sales would have to grow by at least 33% every year.
Charlotte Lee, chief executive of the HPA described the numbers as “extremely positive” but warned that to meet the 450,000 figure by 2030, there needs to be “momentum” behind sales.
Paul Kenny, director general of the European Heat Pump Association, said the sales were “testament to the steady policy support” from the government.
Kenny predicted that the growth trend will be helped by the government’s recently unveiled Warm Homes Plan.
He also warned that levies on electricity were still a big barrier and said they “must be addressed to ensure heat pumps are the most cost efficient cost choice for end users”.
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Written By
Maximilian SchwerdtfegerContent manager
Max joined The Eco Experts as content manager in February 2024 and became deputy editor in 2025. He has written about sustainability issues across numerous industries, including maritime, supply chain, finance, mining, and retail. He has also written extensively for consumer titles like City AM, The Morning Star, and The Daily Express.
In 2020, he covered in detail the International Maritime Organisation’s (IMO) legislation on sulphur emissions and its effects on the global container shipping market as online editor of Port Technology International.
He also explored the initiatives major container ports and terminals have launched in order to ship vital goods across the world without polluting the environment.
Since then, he has reported heavily on the impact made by environmental, social, and governance (ESG) practices on the supply chain of minerals, with a particular focus on rare earth mining in Africa.
As part of this, in 2022 Max visited mines and ports in Angola to hone in on the challenges being faced by one of the world’s biggest producers of rare earth minerals.
His most recent sustainability-related work came much closer to home, as he investigated the eco-challenges faced by independent retailers in the UK, specifically looking at how they can cut emissions and continue to thrive.
Max lives in South London and is an avid reader of books on modern history and ghost stories. He has also recently learned to play the game Mahjong and takes every opportunity to do so. He is also yet to find a sport he doesn’t enjoy watching.
Since 2018, Will has been the engine of the Expert Reviews production team as sub-editor, senior sub-editor, and now production editor. Will is responsible for making sure that the content Expert Reviews publishes is of the highest quality; he also keeps the team’s vast workflow running smoothly and maintains the ancient and revered Expert Reviews style guide. With five years of experience behind him and thousands of articles edited, sub-edited and triple-checked, Will is confident that you won’t find a single mistake on the site – and if you think you have, you’re wrong.
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